Free tour Guide to Florence
Explore Florence: Your Ultimate Guide to the Cradle of the Renaissance
Picture this: you’re strolling through a city where every cobblestone echoes the brilliance of artists like Michelangelo and scholars like Galileo.
Our free tour guide to Florence is so enchanting it feels like the walls themselves are sharing secrets.
Florence is a city where you can savor a perfectly brewed espresso in a historic café and then wander over to marvel at the breathtaking Renaissance art and architecture that define the city.
It’s a place that treasures its rich history while embracing a lively, modern vibe, offering a unique blend of timeless charm and contemporary energy that will captivate your senses and ignite your curiosity.
And guess what? Wingman is here to ensure you experience every unforgettable moment of this incredible city.
TRATTORIAS, TREASURES, AND TUSCANY
Florence Trivia - Did You Know?
That Florence is home to the hidden gem of the Vasari Corridor, a secret passageway built in 1565? This elevated walkway connects the Palazzo Vecchio with the Palazzo Pitti, winding its way over the Ponte Vecchio and offering unique views of the Arno River. Originally designed for the Medici family to move safely through the city, it’s now filled with rare artworks and historical portraits, providing a fascinating glimpse into Florence’s past.
Top 3 wingman tours in florence
From the captivating beauty of hidden gardens to the magical history of Florence’s iconic landmarks, our tours offer the perfect blend of excitement and culture.
Put on your walking shoes, get your camera ready, and join us on an unforgettable journey through the wonders of Florence!
Blooms of Florence
Ever wondered what a famous cannibal and an Armenian nobleman have in common with Florence? Join us on the Blooms of Florence tour to find out!
We promise it’s not a horror show – instead, we’ll focus on the beauty that ties these fascinating stories to the city. Get ready to explore breathtaking viewpoints and dive into Florence’s rich history.
All you need is your curiosity, a charged camera, and plenty of memory space for all the amazing photos you’ll take!
Florence Magic
Do you believe in magic?
You might after this tour! Florence’s beauty is almost too enchanting to be real. We’ll start with a stunning medieval bell tower, move on to the vibrant Piazza della Repubblica, and then, of course, visit the famous Uffizi Gallery and Ponte Vecchio.
These are just a few highlights of our carefully curated tour. By the end of the day, you’ll feel the magic of Florence seeping into your soul!
The Birthplace of the Renaissance
Welcome to Florence, the city where the Renaissance was born and history comes alive at every corner!
Walk the same streets that Michelangelo, Brunelleschi, and Botticelli once did. Dive into the world of the powerful Medici family, the great patrons of Renaissance culture. Marvel at the grandeur of the Duomo, the intricate artistry of the Baptistery, and the serene beauty of the Basilica of Santa Croce.
Wander through Piazza della Santissima Annunziata and admire the Spedale degli Innocenti.
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tourist traps and scams
to avoid
in florence
We know your vacation time is precious, and nothing grinds gears like falling into a tourist trap. So, buckle up as Wingman navigates you away from the “tourist tax” and guides you through a trap-free travel experience with the following slide show…
Overpriced Gelato Shops
Florence is famous for its gelato, but some shops near tourist hotspots charge double for a scoop of mediocre ice cream. Look for gelato displayed in metal tubs with natural colors rather than the fluffy, artificially bright piles. Insider Tip: Head to La Carraia or Gelateria dei Neri for authentic, delicious gelato at a fair price!Get the app!
Fake Leather Markets
Florence is known for its leather goods, but beware of markets selling “genuine Italian leather” that’s actually cheap knockoffs. If the price seems too good to be true, it probably is. Insider Tip: Visit reputable shops like Scuola del Cuoio or Madova Gloves for high-quality, genuine leather products.Get the app!
Street Artists Charging for Photos
You’ll see lots of talented street artists around Florence, but some might charge you a hefty fee for taking a photo with their work. Enjoy the art, but keep your distance unless you’re prepared to pay. Insider Tip: Snap your pics from a distance or ask permission before clicking. There are plenty of free photo ops around the city!Get the app!
"Free" Bracelets and Roses
Beware of friendly vendors offering “free” bracelets or roses; once you accept, they’ll demand payment. It’s a common scam to prey on tourists’ goodwill. Insider Tip: Politely decline and keep walking. Enjoy the charm of Florence without the unexpected expenses!Get the app!
Fake Tour Guides
Some unlicensed guides offer their services at popular sites but lack the knowledge and credentials of official guides. Book tours through reputable companies or your hotel to ensure a quality experience. Top Tip: Official guides often have badges or uniforms – look out for these to ensure you’re getting the real deal!Get the app!
Overpriced Restaurant Menus
Be wary of friendly strangers offering unsolicited help or engaging you in conversation, as they might be pickpockets. Keep your belongings secure, be cautious in crowded areas like public transport and tourist attractions, and avoid displaying valuables openly. Use a money belt or hidden pouch to keep your important items safe.I am smart! 
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hidden gems of florence
Florence is more than just Renaissance art and busy piazzas. It’s a city brimming with secret spots and hidden treasures waiting to be discovered. From enchanting gardens on hillside terraces to historic pharmacies that whisper tales of the past, Florence offers countless unique experiences beyond the usual tourist trail.
Bardini Gardens
Nestled on the hillsides of Florence, Bardini Gardens offer a serene escape from the bustling city streets. This beautiful garden boasts stunning wisteria-covered pergolas and breathtaking views of the Florence skyline. It’s the perfect spot for a leisurely stroll and a peaceful retreat.
Insider Tip: Visit in late spring when the wisteria is in full bloom for a truly magical experience.
Coordinates: 43.7640° N, 11.2561° E
San Miniato al Monte
San Miniato al Monte is a gem perched high above Florence, offering one of the best panoramic views of the city. This Romanesque church is filled with stunning frescoes and intricate mosaics. The peaceful atmosphere makes it a perfect place for quiet reflection.
Insider Tip: Catch the sunset from the church steps for an unforgettable view of Florence bathed in golden light.
Coordinates: 43.7634° N, 11.2656° E
The Pharmacy of Santa Maria Novella
Step into history at the Pharmacy of Santa Maria Novella, one of the oldest pharmacies in the world, dating back to 1221. This beautiful establishment offers a unique blend of history and luxury, with its ancient herbal remedies and exquisite perfumes.
Insider Tip: Don’t leave without trying their famous rose water, a product that has been cherished for centuries.
Coordinates: 43.7740° N, 11.2471° E
Palazzo Davanzati
Discover the charm of medieval Florence at Palazzo Davanzati, a 14th-century townhouse that’s been wonderfully preserved. It offers a fascinating glimpse into domestic life during the Renaissance, complete with original furnishings and frescoes.
Insider Tip: Check out the intricate details of the “Parrot Room” for a peek into the opulence of Florentine living.
Coordinates: 43.7703° N, 11.2526° E
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Dive into diverse cultures with our expertly crafted tours designed to enlighten and entertain.
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culinary delights of florence
From the mouthwatering, tender Bistecca alla Fiorentina to the rich, savory layers of lasagna, Florence is a paradise for food lovers. We’ve curated a list of must-visit restaurants where you can savor authentic Tuscan dishes bursting with flavor. Imagine biting into a flaky sfogliatella filled with creamy ricotta, or indulging in the freshest truffle pasta with a glass of Chianti.
Bistecca alla Fiorentina at Trattoria Mario
Indulge in the quintessential Tuscan dish, Bistecca alla Fiorentina, at Trattoria Mario, a beloved restaurant known for its authentic Florentine cuisine. This succulent T-bone steak, perfectly grilled and seasoned, is a true Italian classic. The lively atmosphere and family-run charm of Trattoria Mario make it a must-visit for anyone looking to savor genuine Tuscan flavors.
Insider Tip: Pair your steak with a glass of Chianti for an unforgettable meal.
Coordinates: 43.7761° N, 11.2536° E
Truffle Pasta at Osteria Santo Spirito
Experience the luxurious flavors of truffle pasta at Osteria Santo Spirito, a cozy eatery located in the heart of Florence. The rich, creamy sauce infused with fresh truffles over perfectly cooked pasta is a culinary delight. With its warm ambiance and exceptional service, this restaurant offers a delightful dining experience.
Insider Tip: Try the half-portion if you’re looking to sample multiple dishes.
Coordinates: 43.7674° N, 11.2463° E
Ribollita at Trattoria da Ruggero
Savor the hearty Tuscan soup, Ribollita, at Trattoria da Ruggero, a charming spot renowned for its traditional dishes. This flavorful soup, made with bread, beans, and vegetables, is a true comfort food. The rustic setting and friendly atmosphere make it an ideal place to enjoy a taste of authentic Florence.
Insider Tip: Visit during lunch for a more relaxed experience and daily specials.
Coordinates: 43.7650° N, 11.2417° E
Gelato at Gelateria dei Neri
Treat yourself to the best gelato in Florence at Gelateria dei Neri, where the flavors are as vibrant as the city itself. This famous gelateria offers a wide range of mouthwatering options, from classic pistachio to innovative creations like ricotta and fig. Each scoop is a creamy delight that will leave you craving more.
Insider Tip: Combine two or three flavors in one cup to fully experience the variety.
Coordinates: 43.7685° N, 11.2577° E
cultural insights of florence
From grand cathedrals that tell stories of Renaissance masters to vibrant festivals that enliven the piazzas with music and celebration, Florence is a city where history and contemporary culture blend effortlessly.
Join us as we uncover the hidden gems and celebrated events that capture the spirit of this enchanting Italian city.
Museo degli Innocenti
Step into the world of Renaissance charity at the Museo degli Innocenti, a fascinating museum dedicated to the history of Florence’s first orphanage. Located in the stunning Piazza della Santissima Annunziata, this museum showcases artworks by Ghirlandaio and Botticelli, along with moving stories of the children who lived there.
Insider Tip: Don’t miss the rooftop café for a peaceful break and a lovely view of the piazza.
Coordinates: 43.7761° N, 11.2594° E
Museo Bardini
Explore the eclectic collection at Museo Bardini, housed in the beautiful Palazzo Bardini. This museum features everything from Renaissance sculptures and paintings to antique furniture and musical instruments, offering a unique glimpse into Florence’s artistic heritage.
Insider Tip: Visit the tranquil Bardini Gardens next door for a perfect combination of art and nature.
Coordinates: 43.7641° N, 11.2567° E
Museo Salvatore Ferragamo
Discover the glamorous side of Florence at the Museo Salvatore Ferragamo, a museum dedicated to the legendary shoe designer. Located in the historic Palazzo Spini Feroni, the museum showcases Ferragamo’s innovative designs and the history of fashion in Florence.
Insider Tip: Check out the rotating exhibitions that often feature collaborations with contemporary artists.
Coordinates: 43.7696° N, 11.2533° E
user testimonials
These aren’t just reviews; they’re passports to your next great adventure.
I absolutely loved the Blooms of Florence tour! The combination of stunning viewpoints and intriguing historical stories made this tour unforgettable. Learning about the city’s hidden tales while enjoying breathtaking scenery was a perfect blend. Plus, I got some amazing photos! Highly recommend!
Peter from Macedonia 
The Florence Magic tour truly lived up to its name. Each stop was more enchanting than the last, from the medieval bell tower to the iconic Uffizi Gallery. Our guide’s passion and knowledge brought the city’s history to life in a way I’ve never experienced before. By the end of the day, I was completely enchanted by Florence!
Tim from Austria
Walking through the streets where Michelangelo and Botticelli once roamed was a dream come true. The Birthplace of the Renaissance tour covered all the key sites, and the guide’s insights into the Medici family and Renaissance art were fascinating.
Sarah from USA
florence top sights
1. The Duomo (Cathedral of Santa Maria del Fiore)
Well-Known Fact: The Duomo’s iconic dome, engineered by Filippo Brunelleschi, was the largest in the world at the time of its completion in 1436 and remains an architectural marvel to this day.
2. Uffizi Gallery
Well-Known Fact: The Uffizi Gallery houses one of the most important collections of Renaissance art, including masterpieces like Botticelli’s “The Birth of Venus” and Leonardo da Vinci’s “Annunciation.”
3. Ponte Vecchio
Well-Known Fact: Ponte Vecchio, Florence’s oldest bridge, is unique for its charming shops that line both sides. During World War II, it was the only bridge in Florence spared by the retreating German army.
4. Palazzo Vecchio
Well-Known Fact: Palazzo Vecchio, Florence’s town hall, has served as the city’s political heart since the 14th century. Its Salone dei Cinquecento (Hall of the Five Hundred) is famous for its grandiose murals and Michelangelo’s unfinished statue, “Victory.”
5. Galleria dell’Accademia
Well-Known Fact: The Galleria dell’Accademia is best known for housing Michelangelo’s iconic statue of David, which was moved here in 1873 to protect it from the elements. This masterpiece epitomizes Renaissance art and attracts millions of visitors annually.
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